Boost Energy, Balance Hormones, Love Your Body

A Personalized Plan
to Fit Your Life

Need more than 14 days to become the best version of yourself?

We got you! Women over 40 deserve a program that adapts with them. Phase It Up gives you diet, fitness and habits plans that deliver the results you want!

Don’t Blame Yourself. It’s Your Hormones!

There comes  a time when we realize what used to work for us ain’t cutting it anymore. 

Most health and fitness programs ignore the fact that after a “certain age” you have to change your approach entirely. 

Hormones control everything. Period. 

At age 35, hormones begin shifting. This impacts energy, mood, sleep, skin, sex drive, fat storage, and weight gain.

And 99% of doctors, diets and health programs ignore this!

You can’t help but feel like you’re the problem. So you double down on what used to work, only to feel worse than when you started.

It doesn’t have to be like this!

We’re committed to championing the change.

We’re committed to your unique journey!

chalene-johnson-fitness

Fact:
Hormones are the true drivers of weight, energy and vitality.

Fact:
When hormones shift your approach needs to change.

That’s why we created a program
that phases with you!

Phase It Up is your answer to the best (2.0) version of yourself!
We’re here to show you the way!

Here’s What To Do After the 14-Day Energy Boost Blueprint…

14 days ago, you made a conscious choice to take control of your health.

Even if you weren’t perfect – Give yourself a giant hug! Perfection is dumb! 💪🏽

The last 14 days were meant to give you a peak at what’s possible with a few minor tweaks to your habits and mindset.

But you want transformation that sticks and a plan that adapts with you!

I’m gonna say this extra loud for those in the back… Getting older doesn’t have to suck.

If I continued to double down on what worked for me a decade ago, I would never have gotten these results! 

Listen Queen, the second half of your life can (and should) be better than the first!

You can transform your body and mindset to have boundless energy and total body confidence at any age! 

Just look at these midlife ladies!

Natalie Jill

Petra Kolber

Dr. Elizabeth

Dr. Haver

If you’re ready to learn how to take control of your weight, your mood, and how you feel about your reflection in the mirror, you’re in the right place! 

INTRODUCING

PHASE IT UP

A personalized plan to fit your life so that you can feel like yourself again. It’s like you – only better.

PRICING

MOST POPULAR!

Annual

$180
$99/year
  • LIMITED TIME annual discount
  • 740+ recipes
  • Video resource library
  • Custom strength-based fitness tracks
  • Supportive community
  • Access to fitness and nutrition experts

Monthly

$14.99/month
  • 740+ recipes
  • Video resource library
  • Custom strength-based fitness tracks
  • Supportive community
  • Access to fitness and nutrition experts

What is Phase It Up?

Phase It Up is a scientifically proven, customizable program designed for women in midlife who want permanent weight loss.

No more confusion, no more short-term fixes or impossible fitness programs. This is a program tailored to your body’s specific needs.

Phase It Up is perfect for you if you want to restore your confidence, balance your hormones, ignite your metabolism, and heal your gut to turn your body into a fat-burning machine.

Who should join Phase It Up?

You don’t have to shake a Magic 8 Ball to know if
Phase It Up is right for you. Follow these signs:

You want to balance your hormones naturally

If you’re in midlife, balancing your hormones is essential to feeling like yourself.

Hormones are the key to obtaining and maintaining your ideal weight, being in a good mood, getting great sleep, and squeezing the most out of your workouts.

You don’t want another diet

This isn’t about dumb diets or grueling workouts.

Phase It Up is all about smart,
sustainable practices that work with your life, your phase, and YOUR body. This translates to customized food phasing and fitness plans, tailored to each woman’s unique hormonal profile.

You want to feel your best – you’re just not sure of the best approach

We live in a world of information overload. Diet advice is everywhere, and it’s often confusing and contradictory.

Phase It Up is your beacon of common sense. Finally, you’ve got an ally who recognizes the undeniable role of hormones in a woman’s health journey. It’s about time!

You realize you’re not like everyone else, and you need something more personalized

No two bodies are alike.

Sure, we might be experiencing some common symptoms, but our approach to resolve those issues needs to be personalized to our own bodies.

We’ll help you find the right phase for your needs. Just follow along!

How ‘Bout These Results?!

THIS IS HOW WE’RE CHANGING THE HORMONE GAME

You don’t have to have your mother’s menopause. Whether you’re perimenopausal, post-menopausal, or you have no idea what the heck any of that means, you’re going to get a custom plan to look and feel your best.

Start this new path by answering a few questions about your current (physical and mental) health and fitness, your challenges and goals, and your dietary preferences and requirements. We’ll get you started with an initial plan that sets you up for success.

Based on your answers to your onboarding questions, you’ll be put on your ideal phase, motivation, mindset, and strength-based fitness tracks. No cardio required!

 

Plus, you’ll be a part of an ultra-supportive community who will be there to encourage you. NFL cheerleaders have got nothing on our Phase It Uppers! 

Phase It Up is all about nourishing your body so that you’ll be glowing from the inside out.

You won’t spend hours in the kitchen or thousands of dollars at the grocery store (promise!), and you’ll still get to enjoy your favorite foods. 

Plus, you’ll be a part of an ultra-supportive community who will be there to encourage you. NFL cheerleaders have got nothing on our Phase It Uppers! 

As our hormones shift, so should our fitness routine! You won’t be punishing yourself in the gym or going all out with insane workouts.

Instead, we’ll show you how scaling things back and focusing on strength training is the secret to building and maintaining muscle. 

You’ll have a master key to our Resource Room, where there’s all kinds of mindset and educational resources backed by solid science. 

Gone are the days of trolling the Internet searching for answers to your biggest health challenges. When you join us, you can start using the advanced search functionality built into Phase It Up with tons of helpful, informational resources.

You might also become a genius after checking out this library. Just be sure to invite us to your next keynote.

Are you ready to ditch the diet dogma and start feeling better than ever?

You don’t have to have your mother’s menopause. Whether you’re You’re herebecause you want to live your best life.

You know that looking and feeling your best is important. And you know that there’s no magic pill, but there IS a solution.

Weight gain, depression, and fatigue don’t have to be a part of the aging equation.

All you have to do is adjust to the PHASE you’re currently in. And we’ll help you at every step of the way!

You’re in Good Company

JOIN THE 85,000+ WOMEN WHO SAID SEE YA LATER TO BELLY FAT

About Chalene Johnson

You might be asking yourself, why should I listen to this chick?

I’ll tell ya.

I’ve been in the fitness industry for 30 years, and it made me sick. Literally.

As a former Beachbody trainer, I was doing multiple workouts per day, filling my body with “fake” food, and pushing myself to the limit. 

I felt like crap.

What I was doing wasn’t sustainable. 

And now, at 55 years old, I can tell you that I am in the best shape of my life. 

It feels amazing to be able to say that. 

I don’t exercise all the time, and I still indulge in all my favorite foods (and even some cocktails). 

I figured some things out on my 30-year fitness journey, and I want to share them with you.

Frankly, it p*sses me off that women believe that getting older means gaining weight, feeling less sexy, and giving up on looking 🔥.

What I firmly believe (and yes, I’ve got the science to back it up) is that being in the best shape of your life at any age comes down to two things:

  1. Knowing what works for your body (Spoiler alert: it’s different for everyone)

    AND

  2. Being able to develop healthy habits and stick to them

The diet industry has over-complicated and even hidden these two facts from you.

And I’m here to blow the lid off these secrets and help you develop a custom plan that works. 

Loving what I see in the mirror didn’t happen for me overnight, but over the years, I’ve developed some major shortcuts that can help you fast-track weight loss and massive energy gains. 

I can’t wait for you to join me on this journey!

About Chalene Johnson

You might be asking yourself, why should I listen to this chick?

I’ll tell ya.

I’ve been in the fitness industry for 30 years, and it made me sick. Literally.

As a former Beachbody trainer, I was doing multiple workouts per day, filling my body with “fake” food, and pushing myself to the limit. 

I felt like crap.

What I was doing wasn’t sustainable. 

And now, at 55 years old, I can tell you that I am in the best shape of my life. 

It feels amazing to be able to say that. 

I don’t exercise all the time, and I still indulge in all my favorite foods (and even some cocktails). 

I figured some things out on my 30-year fitness journey, and I want to share them with you.

Frankly, it p*sses me off that women believe that getting older means gaining weight, feeling less sexy, and giving up on looking 🔥.

What I firmly believe (and yes, I’ve got the science to back it up) is that being in the best shape of your life at any age comes down to two things:

  1. Knowing what works for your body (Spoiler alert: it’s different for everyone)
    AND
  2. Being able to develop healthy habits and stick to them

The diet industry has over-complicated and even hidden these two facts from you.

And I’m here to blow the lid off these secrets and help you develop a custom plan that works. 

Loving what I see in the mirror didn’t happen for me overnight, but over the years, I’ve developed some major shortcuts that can help you fast-track weight loss and massive energy gains. 

I can’t wait for you to join me on this journey!

xo

Fequently Asked Questions

Phase It Up is a science-backed health and fitness program designed specifically for perimenopausal and menopausal women. Basically, if you’re a woman over 40, this is for you! When you join a monthly (or annual) membership, you’ll get access to customized fitness and meal plans that will help you reach your goals without twisting yourself into a pretzel or having to become a master chef. 

This is a journey to help you feel like yourself again (but even better)! You’ll be led by me (Chalene!) and a team of experts to help you every step of the way.

 I created Phase It Up specifically to address the lack of understanding that women my age were facing. Doctors, nutritionists, and personal trainers were IGNORING the effect that shifting hormones had on our weight, sleep, skin, mood, and everything else. It was beyond frustrating!

So, I put on my (very stylish) thinking cap, did a ton of research, and came up with a program that pretty much guarantees success. 

Other so-called “experts” steered you wrong because they just didn’t know any better. If you’ve tried trendy diets and grueling exercise programs in the past, only to “fail” or not achieve results, that’s okay. Phase It Up is NOT that. I’ve cracked the code on what works, and I’m excited to share it with you. 

Phase It Up is for perimenopausal and menopausal women. If you’ve noticed that your weight is creeping up, seemingly overnight, then this is the program that’s going to help you shed that layer of fat and feel more amazing than you thought possible.

This program is for any midlife Queen who wants to look and feel their best!

Girl, I get it – we are ALL busy! And the last thing you want is yet another program that requires you to carve time out of your day.

The good news is that Phase It Up will save you time, especially if you’re already doing stuff to try to shed extra pounds and get your diet on track. I promise – give me a few minutes a day and I will guide you to becoming the new and improved 2.0 version of yourself. 

Have you gotten to the bottom of this page, and you’re like, “Chalene, this just seems too good to be true.” I get it! If I didn’t see amazing results by following my own advice, and if I hadn’t already helped more than 85,000 women reach their goals, I might be skeptical, too. After all, when you see what’s inside Phase It Up, you’ll wonder why NO ONE ELSE is talking about these methods. 

I’m here to tell you that losing weight in midlife and looking like a million bucks doesn’t have to be hard. Your goals are totally attainable, and I’m here to help you get there!

So, what’s next? Just start!

Join us for a month if you’re not sure you want to commit to this annually. I know you’re going to love being here. But if for some reason, it’s not a fit, you can bow out any time. No hard feelings. 😘

JOIN

PHASE IT UP

Take control of your weight, energy, mood, and muscle tone by giving your body the right tools for hormonal balance. Welcome to the new and improved 2.0 version of YOU!

Join Monthly for just $14.99 Or, commit to your health for a year for $99 and save 45%!

Your body (and your loved ones) will thank you!

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